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Small Business Marketing

What Really Matters in SEO?

January 22, 2019 Yellow Pages United Staff Leave a comment How To, Small Business Marketing

When it comes to search engine optimization (SEO), it’s sometimes difficult to determine where “common knowledge” and actual reality intersect. Does keyword stuffing work? Is longer really better? Is there any point to link-building? And with […]

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How to Survive Mobilegeddon

April 30, 2015April 30, 2015 Yellow Pages United Staff 1 Comment Mobile Trends, Small Business Marketing
Yellow Pages United Is Mobile-Friendly

Mobilegeddon. Sounds menacing, right? No, our phones aren’t taking over the world (any more than they already have). It’s the tongue-in-cheek label given to Google’s most recent search algorithm update that prioritizes mobile-friendly sites over those […]

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Love at Work + Things We’re Reading

February 17, 2015February 17, 2015 Yellow Pages United Staff Leave a comment Small Business Marketing, Social Media Marketing
Yellow Pages United Workplace Love

We at Yellow Pages United hope the winter weather hasn’t been too much of an aggravation for you and your business this season. But just in case you find yourself braving the elements from the comforts […]

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3 Opportunities for Small Businesses in 2015

January 23, 2015January 23, 2015 Yellow Pages United Staff Leave a comment Mobile Trends, Small Business Marketing

We at Yellow Pages United love this time of year, when business and tech trend forecasters look back on years before and make predictions on what’s to come. It’s almost as exciting to wait and see who […]

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Google “Store Visits” Metric Will Boost OLA

December 10, 2014December 22, 2014 Yellow Pages United Staff Leave a comment Small Business Marketing

Businesses have been looking for ways to measure the effect of online advertising on physical purchases since the medium was born, and Google’s new “Store Visits” metric gets us one step closer to closing the loop […]

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Millennials + Your Business

November 13, 2014November 13, 2014 Yellow Pages United Staff Leave a comment Mobile Trends, Small Business Marketing, Social Media Marketing
Nielsen Smartphone Chart from Yellow Pages United

As a business owner, you’re always looking for new audiences, and new ways to reach customers. According to a recent Nielsen study, a huge opportunity exists in mobile marketing to Millennials. Over 85% of Millennials and […]

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